Business and management training website SEO based copywriting ...

• Project ID:

  2633616

• Project Type:

  Fixed

Project Description:

We are a corporate management training company launching a new web site.

We are looking to develop a relationship with a content creator for all the content for the launch of the site (approximately 80 pages), and then ongoing (e.g. blog posts, articles for 3rd party sites to link back, LinkedIn profile, Facebook personal and Business profile, email mailout campaigns, regular site updates, newsletters and more.

Most pages will have different keywords for the training program on that page. We need Keyword Rich Content Pieces with a 250- 300 word piece. We will provide you with content from the provider of the materials of the program on which to base your writing and style guides as to structure and layout. Examples can be found by going to roaringtrade.com.au/training and looking at the various training programs.

The keywords must be used in the first sentence and if one keyword then in the first 4 words. The content must use a minimum of a 5% Keyword Density In the Descriptor.

We will also need (2) Spun Content Pieces that changes up the wording by 30% to be considered original content by Google.

We will also need (1) Original Article Written (Per Each Keyword) Provided That Are Written According To The Editorial Guidelines of ezine articles.
http://www.ezinearticles.com/editorial-guidelines.html
a. Keyword(s) Must be used in first 4 words of Title
b. Article should be written with a 5% keyword density for the the primary keyword.
c. Anchor text in Bio must be set up in html to match the keyword.

We need (1) Press Release Written On Behalf Of The Company that is written according the following guidelines.
http://www.webwire.com/FormatGuidelines2.asp
a. Keyword(s) Must be used in first 4 words of Title
b. Tags must be the (3) keywords provided. With the Keyword Used in the Title As the Primary Tag, Keyword
c. Anchor text in Bio must be set up in html to match the keyword.

In this bid we need the following:
1. Turn around time for this set of content.
2. Costs for the total package (not including ongoing work)

The successful bidder will need to convince us that not only can they write great copy, but that they understand how to lead a user journey through the site with calls to action.

Content is expected to communicate the calibre of the industry we are in. We deliver business and management training programs. Content must be of very high quality and written in Au/British English. We won't accept writers that cannot write perfect Au/British English. Please, if English is NOT your native language; do not bother to bid for this project. Only native English speakers from native English speaking countries will be considered. Australian/New Zealand writers preferred.

More details about the project will be sent to the selected bidder and you can edit your bid according to my provided info via PMB. Experience with SEO Copywriting is essential. We do not want keyword stuffed content..All content must be unique and with 'Google' in mind! (SEO optimised content)

All content must be:
- 100% Free from Grammatical errors, spelling errors, Punctuation errors
- 100% Unique (no articles rewritten...), MUST pass Copyscape 100%, original and informative
- The copy should be interesting to read as well. I am not looking for plain flat boring descriptions.

Also, preference will be given to writers who can show, and allow references, from clients in the corporate training industry

We must be allowed 100% exclusive rights to all content and you must agree not to reuse or redistribute any of your content to anyone else or for any other project.

To understand what the finished product will look like and what the content will be competing with, visit these sites:
http://pdtraining.com.au
http://www.learningfactor.com.au/training-programs/
http://www.mci.edu.au
http://www.mtaustralia.com/changemanagement.html
http://www.paramounttraining.com.au/course-list-employers/
http://www.ronpollak.com.au/course-leadership.asp

Skills required:

Additional Files:

MANAGEMENT+TRAINING+INSTITUTE+SITE+MAP.docx

Source: http://www.freelancer.com/projects/Copywriting-Internet-Marketing/Business-management-training-website-SEO.html

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